Project Description

Corporate design and internet presence for Alsta, a processing specialist for DI-NOC architectural films and finishes.

Concept & Implementation

In order to communicate the numerous possibilities to combine and use the more than 500 surface finishes and to showcase their aesthetic appeal, the presentation of the patterns was turned into an emotional experience.

Apart from screen-filling background patterns and reference projects, visitors can individually compile their own preference patterns on the internet via the »selector« and then download the collection in a dynamically generated pdf file.

Using various sound variations, the sound concept interprets the architectural atmosphere created by using different films and finishes and makes it audible.

Matching the website, the company stationery was designed: both letter paper and business cards are printed with different patterns (wood, carbon, metal, etc.) on the back.

Especially »lekker«

The website was first presented via a touchscreen application at the Frankfurt trade fair »The Design Annual«
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Project presentation at the Face to Face Conference 2008
in Ludwigsburg
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Lecture and exhibition at the Ludwigshafen Design Centre
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Technology

Architectural films are now available in a flash online shop: for this purpose we developed a customized inventory management system in addition to the website.
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Awards

Design Award Rhineland-Palatinate, Distinction
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German Design Award 2010, Nomination
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– Dope Awards
– Website Design Awards
– Mowsnet Silver Award

Related Projects

• Alsta building parts