Shop 'til you drop

Client British Airways
Medium Game
Category Online

Project Description

Ad game microsite including a prize draw for British Airways. Apart from BA flights to London, various shopping vouchers can be won: Within a short time, the player has to pack articles from the shelves into the couple's shopping bags until the bags burst. But beware: Some articles only fit into her bag, others only into his! A project in co-operation with MGC Interactive.

Tasks

  • Implementation of the game concept according
    to a sketch of ideas
  • Illustration and animation of scenery and characters
  • Mail-a-friend feature
  • Implementation of accompanying banners
  • Implementation of an html-newsletter

Concept & Implementation

  • Open layout with a two-dimensional illustration, following the style of the 1950s, provides a cheerful and pleasant shopping atmosphere
  • »Elevator music« matching the »weird« game
  • The couple responds to the bulging shopping bags: When the bags burst, they are visibly embarrassed by their shopping binge